The CBC. will lose millions of dollars a year
on its free music service for the foreseeable future, as the high cost
of content surpasses the advertising revenue the service earns.
CBC
Music was launched in February just as the broadcaster was bracing for
deep budget cuts that would lead to the loss of 650 jobs and prompt the
CBC to request permission to sell advertising on its Radio 2 service.
Private companies who charge for digital music services have
complained about the CBC’s encroachment, arguing the public broadcaster
uses taxpayer money to run a service that will put them out of business.
The
stakes are high: Canadians spend about $500-million a year on music and
digital sales account for about 34 per cent of the market.
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