Dave Sidaway of he Montreal Gazette writes:
Young, fast, new, different. And cheap.
That, put bluntly, is the strategy of CityNews Montreal, the
local English-language TV newscast that launches on Monday.
The biggest difference from CTV, CBC and Global is that
CityNews works without anchors. There’s no equivalent to a Mutsumi Takahashi or
a Debra Arbec or a Jamie Orchard. Instead, it jumps directly from reporter to
reporter in the field, most of them working without a separate camera operator
or editor.
The broadcasts will also put less of an emphasis on weather
and sports. The former will be shorter and pre-recorded locally by Breakfast
Television weather presenter Catherine Verdon-Diamond. The latter will be
produced by Sportsnet out of Toronto (but customized for the market). And if
you watch the entire show, you’ll see local news repeated in the second half.
Dave Budge, VP of news and information at Rogers Media, told
the Montreal Gazette that ratings data shows “the vast majority of viewers
watch a fraction of the newscast,” so they want to give stories another chance
to be seen.
Full story
No comments:
Post a Comment