BIA/Kelsey sees the return of the competitive market in search ads, with the potential for a Bing-AOL-Yahoo combined brand to compete with Google. Its Mobile Local analysts, meanwhile, see location-targeted mobile as having a "core role" in local media. Says BIA/Kelsey, "Location and geotargeted advertising will represent a long-elusive revenue stream for Twitter and for third parties that mash up Twitter streams and location data." Radio Ink
Thursday, January 21, 2010
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- Consortium to bid for three CanWest dailies
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- Who got most face time at NBC over decade
- Angels play-by-play man Rory Markus dead at 54
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