Wednesday, December 29, 2010

Canada leads in fishing television. Who knew?


In the world of televised fishing, puns are something of an occupational hazard. Nowhere is this more evident than in the programming lineup of the World Fishing Network. The specialty channel’s marquee shows include Reel Fishy Jobs; Hookin’ Up With Mariko Izumi; and an informative show about products and techniques entitled – wait for it – Getting School’d.
TV angling has an audience. And across North America, much of that audience is consuming a Canadian product. The World Fishing Network (WFN), owned by Toronto-based Insight Sports Ltd., has roughly four million paid subscriber households in the U.S., a number it expects to double in 2011.

Click on the title to read the whole Globe and Mail story.

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