Google Canada is partnering with eight publishers in a licensing agreement that will see the firm pay for news content as part of parent Alphabet Inc.’s US$1-billion global commitment to media companies.
The tech giant is launching a product called Google News Showcase in Canada this fall, a platform that will see the company pay news organizations across the country for access to content and give media companies an opportunity to sell online advertising around their stories, as well as sign up new subscribers.
Google is teaming with the Globe and Mail, Black Press Media and Glacier Media, both headquartered in B.C., Quebec-based Métro Média, Nova Scotia’s SaltWire Network, Manitoba’s Winnipeg Free Press and two other Ontario publishers, Narcity Media and Village Media. Collectively, the publishers own more than 70 national and regional media platforms.
