Sunday, March 31, 2019

The story of a successful legislatures newsletter

Megan O'Toole writes in J-Source:
"In the late summer of 2017, after months of contraction and dozens of layoffs in the Canadian media industry, Allison Smith’s digital newsletter service was growing.
"Smith, the founder and publisher of the Ontario legislative chronicle Queen’s Park Today, saw her chance to launch a sister outlet in British Columbia, where a provincial election had resulted in a dramatic power shift: An NDP-Green coalition had taken office after 16 years of Liberal rule. Smith issued a call for reporters, and B.C. journalist Shannon Waters answered it, coming on board just in time to cover the throne speech on Sept. 8, 2017.
"Since then, Smith has hired five additional staff members – a salesperson, a copy editor, a part-time news editor and two more reporters – and launched a third legislative newsletter in Alberta. Her revenues have doubled in the past year as she has transitioned from a one-woman, Ontario-based operation to a fully fledged, cross-country news service."
 Full story

No comments:

Blog Archive