Tuesday, March 7, 2017

CBC's The National going digital

CBC News has announced a new organizational structure, with a heavy emphasis on digital as well as changes to The National, CP reports.
In a memo distributed to staff on Tuesday, editor-in-chief Jennifer McGuire said digital will now be a part of everything CBC News does and “not a stand-alone pillar” of its service.
She also said the public broadcaster plans to push “the visual and audience experience” of The National, making the flagship nightly news brand “more than just a one-hour program at 10 p.m.”
McGuire said the show’s team “will create digital native content as well as content for the destination newscast.”
In September, The National anchor Peter Mansbridge announced he would step down from the show after taking part in the CBC’s Canada Day coverage for the country’s 150th birthday.
Journalist Steve Ladurantaye, who was Twitter Canada’s head of news and government partnerships before joining the CBC last May, has been appointed the new managing editor of The National, and tasked with “redefining The National for the next generation.”

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