Friday, May 8, 2009

Will Amazon's new e-reader save the newspaper industry?


Amazon's launch of its newest e-reader, the Kindle DX, comes with a deal that could motivate users to pay for newspaper subscriptions.

The new device's features include a bigger-than-ever screen and a PDF reader. Amazon also announced a partnership with Washington Post Co. and New York Times Co. that would allow consumers living outside the newspapers' delivery areas to get discounted Kindles if they agreed to subscribe to the Times, the Post or the Boston Globe on their device.

The partnership is a bid by the newspapers to get readers to begin paying for content again, after seeing many of their readers migrate online and cancel their subscriptions.

No comments:

Blog Archive