CP’s
editor-in-Chief Scott White is going to the newly created position of VP,
Content Strategy & Business Development at PostMedia.
A company announcement says White “will lead the development of content
strategies for native advertising and branded content across all platforms and
explore new partnerships and opportunities in these content verticals.”
“White will work very closely with Functional Leaders as we ready the
launch of product 2.0, ensuring that strategic content and resource
initiatives are put securely in place.”
(If anyone can translate that job description into English, it would be welcome. Hopefully, he will bring his copy of the CP style book with him.)
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