Monday, February 23, 2015

Facinating story in Der Spiegel about Jeff Bezos and the Washington Post

Excerpt from the story by Isabell Hulsen:
Jeff Bezos
"Since August 2013, a new calendar has begun for the 137-year-old newspaper: B.B. -- before Bezos, and A.B. -- after Bezos. The Amazon CEO has injected new energy into the editorial staff. Instead of simply bringing in cash to allow the staff to continue the status quo, he plunged the Post into a period of cultural change, determined that the paper would reinvent itself and escape the confines of the printed page.
Bezos wants the paper's editors and journalists to learn to think big. What does a digital newspaper have to look like in 10 or 20 years to keep millions of readers interested? He has given them time -- and a lot of money - to come up with an answer."
The whole stiory -- well worth a read

No comments:

Blog Archive