Shift from traditional television to streaming picking up speed

The Globe and Mail's James Bradshaw writes:
"Video streaming services such as Netflix and YouTube are steadily eating into time spent watching traditional television, and a bigger shift could be in store as roughly half of all viewers have considered making more dramatic changes to their video digest.
"Growing numbers of TV customers are thinking either about shaving down their cable and satellite packages or ditching them altogether, posing a significant risk to the multibillion-dollar business model that sustains vast amounts of TV production.
"Traditional TV is still dominant, accounting for the lion's share of weekly viewing, but a trio of recent studies outlines a pronounced shift that promises to accelerate as younger viewers accustomed to getting TV shows, films and shorter-form video online eat into the market. . .
"About 3.4 million Canadian households, or 30 per cent of the total market, now have a dedicated streaming device attached to a TV set – such as Apple TV, Chromecast or Roku – compared with only 12 per cent three years ago, according to SRG's survey.
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