Monday, October 15, 2012

The Globe to roll out metered paywall

The Globe and Mail will roll out its digital subscription package on Oct. 22, providing free online access to most print subscribers and allowing casual readers access to 10 articles a month on its website.
The newspaper announced plans in May to build a metered paywall system, citing the need to boost revenue as the advertising market fluctuates.
The Globe’s plan provides unlimited access to both the paper’s website and apps to anyone with a five- or six-day subscription to the printed newspaper. Weekend-only subscribers will be asked to pay $4.99 a month for unlimited access, while those without a subscription will be charged $19.99 a month after a one-month, 99-cent trial.
Some components of The Globe’s site will continue to be free to everyone.

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